Sony founder Akio Morita once mentioned the importance of “…not giving customers what they want, but rather what they don’t yet know they need.”
This is the same vision driver that Steve Jobs exemplifies at Apple.
This is the core of the brian cork Human Capital 1-3-5-7 service strategy.
Filed under: Articles By Brian Cork, Business, Coaching , Akio Morita, Brian Cork, Steve Jobs
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